HALFWAY CROOKS
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2021 City of Atlanta Urban Design Commission Award of Excellence
Cozy, casual, and a little bit weird is how we imagined Halfway Crooks Beer feeling to guests. Like the pilsners and lagers the brewery specializes in, the space strives for comfort and light-hearted accessibility while at once maintaining an elevated sense of craft and nuance. The design draws heavily from the biographies and personalities of the brewer-owners. The grandmotherly patterns and mis-matched furniture reference the loved and lived-in Belgian cafés where co-owner Joran Van Ginderachter spent many of his younger days. Happily woven into that fabric are hi-fi equipment and techie screens featuring co-owner Shawn Bainbridge’s glitchy computer coding and graphics by local branding company, Office of Brothers.
